Get the most out of your Vlog
While blogs have existed for years, dedicated video blogs (vlogs) are a relatively new phenomenon. And with over 100 highly active video portals on the web, there are a wide variety of places you can get exposure for your vlog. With that said, simply creating content and posting it to the web is not enough these days. With more and more video content producers competing for people’s attention, you need to do everything possible to ensure your videos get maximum exposure.
How can you get the most out of your vlog? To truly maximize your video blogging efforts, you need to:
a) produce content that will draw an audience and,
b) ensure your videos get as many people watching them as possible.
We will touch on both of these topics below.
Creating an Audience
Building an audience around a video blog is a somewhat new task. While there are some pioneers in the industry, mass adoption of high-speed Internet has made this a relatively wide open field for bloggers looking to build a community using video. And while consumption preferences have shifted in recent years (from text to video), business and entertainment fundamentals remain the same. Continue reading »
Strategies For Instagram Success
Figuring out new strategies for business improvements is like being a Commander in an army. You have to always constantly rearrange, change and learn what works and what doesn’t.
Instagram isn’t that hard to figure out, but it offers business owners different ways to improve their strategies and success through photographs. We have a few ideas that can help people figure out where their photo success can be the most productive.
Research – Look into what you think your followers would love to see. What kind of images can you display that will make them respond in a positive way to your brand? Do not make a half attempt but instead create color and interest.
Click – Before you snap any pictures, take the time and think it through. Make all of your pictures exclusively to Instagram. You can post others photos in your Facebook community or other social media. Always remember to be personable and friendly.
Always Use #Hashtags – Always keep your hashtags relevant to your brand. Use some broad keywords and make sure the tags are specifically targeted. These are like keywords so that people will be able to search you out.
Pre-Arrange Photos – Organize your photos into categories. Use photos where you can post current events, or Continue reading »
5 Tips To An Effective Press Release
Writing an effective press release is not rocket science. The purpose of a press release is to inform the masses about special promotions offered by a company and announce newsworthy events occurring within a company. Bridging the gap between your business and the media can be simple if you follow the most important tips for writing an effective press release.
What’s In An Effective Press Release
1. Catchy Titles
An eye-catching title will grab the attention of readers. Make sure that your headlines and titles are to the point and clever. Sparking the interests of media centers and reporters with the headline of a press release is crucial in being noticed. While a snappy headline will catch the attention of your intended audience, an effective press release should be informative. Provide readers with a creative hook to captivate readers from the beginning of the press release. Catch their attention in the beginning and keep them hooked.
2. The Five W’s
The first paragraph of a press release should be concise and to the point. Do not ramble on to increase the word count or length of the press release. Keep it straight to the point. The first paragraph should contain information Continue reading »