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Tapping Into Loyal Markets of Established Blogs

Tap Into Guest BloggingTapping Into Loyal Markets of Established Blogs

Developing a professional relationship with the owners of the most popular and influential blogs within your niche is one of the best ways to drive massive amounts of traffic to your landing pages.

When it comes to making a buying decision, consumers frequently use trusted blog sites to research information about products they want to purchase. The most popular blogs within their niches are written by people considered to be experts by their regular readers, so the opinions they give regarding specific products is considered to be one of the most trustworthy sources of information. In other words, the owners of established blogs have developed trust bonds with their readers.

When you publish a guest blog on an established blog site within your niche, you gain the benefit of these trust bonds. Because the blog host has allowed you to publish a guest blog on their page, there is the presumption on the reader’s part that what you have to say is nearly as credible, or equally credible, to the host blog. Continue reading »

How to Best Track Your Podcasts

Podcast TrackingTrack Your Podcasts

One of the biggest advantages of online marketing and broadcasting is that you can measure just about everything. When, how, where and what podcast was streamed or downloaded. This measurability gives the producer of the podcast great power, if they know how to get and watch the statistical data for each podcast. To understand what statistics you can get and how they should effect your future podcasts read on.

Some of the common stat-reading mistakes people make when starting off in podcasting are:

Not Getting All the Stats Available:

This is a really simple mistake to identify, if you do not at least track the following stats you are probably making this mistake.

  • Episode Hits.
  • Number of Subscribers.
  • Website Visitors.
  • Feed Streaming.
  • Feed Downloads.
  • Geographical Stats. Continue reading »