In its most basic form, Squidoo is really nothing more than a single page website that is designed to present a reader with a single resource for information. Because of their high standards, search engines tend to rank these pages higher and if you want to make an impact in your niche, then you will want to take the time to explore these items and do what you can to create successful pages.
The key point to keep in mind is that your Squidoo lens is only going to be as effective as the content that you have on it. That is what you want to pay close attention to the following.
Always ensure you have original content. One of the biggest mistakes people make is that the just reword information that has been rehashed to death. You will need to bring something original and exciting to your lens if you want to be successful with it.
Use Keywords Wisely. Common keywords are going to produce lackluster results. Instead, you are going to want to take the time to research keywords that are searched but don’t have a lot of competition.
Ensure Your Titles Shine. Your titles are going to have a bigger impact on who clicks on your lens, more than anything else. Your content needs to be great by all means, but the item that is going to have people clicking will be the link. So ensure you use keywords that have a person’s interest piqued.
Never Start By Talking About Your Product. If people feel like you are selling them a product, rather than giving them information, they are going to leave your website quickly. Instead, you are going to want to take the time to provide quality content that people can count on. At the end, you can suggest the products or services you have to offer and give the person the option to use them. Continue reading »