Home › Category Archives › Twitter

Twitter Removing the 140-character limit from Direct Messages


Twitter Removing the 140-character limit from Direct Messages



Twitter has removed the 140-character limit on its popular direct message feature, which allows users to communicate privately with each other in a more comfortable fashion.

The change raises the limit on Twitter’s direct messages to 10,000 characters. By comparison, Facebook’s Messenger has a character limit of 20,000.

Longer direct messages will first roll out in mobile apps, on Twitter’s site, through TweetDeck and Twitter on Mac, and will then migrate worldwide in the coming weeks.

Read More…

Twitter is a powerful tool that has great marketing potential, for some additional information on Twitter idiosyncrasies, check out a free report Twitter Mind Control Secrets For Business.  We have some additional articles about Twitter throughout the blog…check those out as well!


Jerry Duling is a Marketing and Business Consultant, Professional Speaker, and Social Media advisor. Jerry shows businesses how to use Social Media to build their brand, generate leads and close sales. Jerry also provides individual resources for the Internet Entrepreneur. Connect with



Twitter Cards Yet?

Twitter CardsHave you set up Twitter Cards yet?

Even if you have not, you have likely seen them on your Twitter feed. They transform a basic, text-only tweet into something that stands well apart from other tweets, escalating interest and increasing click-through rates.

Twitter Cards allow you to attach rich photos, videos and media experience to Tweets that drive traffic to your website. You Simply add a few lines of HTML to your webpage, and users who Tweet links to your content will have a “Card” added to the Tweet that’s visible to all of their followers.

If you see a tweet that says View summary below it, you know there’s an attached Twitter Card. Here is an example:Tweet

When you click on View summary, the tweet expands and you see plenty of additional content: Continue reading »

Some Twitter Basics To Increase Followers Part II

Some Twitter Basics To Increase Followers Part II

Last time, we discussed some fundamentals they included:

  • Fill out your profile completely
  • Add your twitter profile to twitter directories
  • Promote yourself
  • Make your follows count
  • Tweet content that is worthy
  • Tweet on a regular basis

Let’s move on with some additional essentials that will surely increase your followers.         


While it is important to tweet regularly throughout the day, it is equally important to interact with your audience as well.  If you don’t interact with your audience, you’re simply nothing more than a broadcaster of information.  Being a broadcaster of information isn’t necessarily a bad thing, but it’s not entirely a good thing as well.  Remember, you’re building relationships with people.  In order to build relationships with people, you must Continue reading »

Some Twitter Basics to Increase Followers- Part I

Some Twitter Basics To Increase Followers- Part I

This is a two part article.  I originally committed to use Twitter for 60 days… after 30 days I noticed a 30% uptick in my blog traffic.  After some consideration, I concluded that is was related to the fact that I was Tweeting every time I post a new blog entry. It seemed to have a viral effect.  For that reason, I though it would be a good idea to re-visit some fundamentals that should increase your Follower count.


One of the biggest mistakes that I see is also one of the most basic and overlooked ones.  An incomplete or sloppy profile can often result in dramatically less followers.  Here is what you can do to prevent that.

Upload a Picture a Genuine Picture Continue reading »

Basic Twitter Considerations


Twitter Marketing Do’s and Don’ts

Lot’s of conversations recently about Twitter…

Despite the utter casualness of the Twitterverse, the fact is that this social media domain still operates on specific rules and regulations that must be followed. Otherwise, you might find yourself being ignored in one of the most influential marketing platforms today.

That being said, following are some tips on what you should and should not do during Twitter Marketing.




  • Do not use hashtags more than twice within a single tweet. Twitter is capable of monitoring this and can get you suspended if it becomes too much.
  • Do not over use the trending hashtags of the day. Hashtags are used to monitor tweets into categories and using them too often will dilute the data.
  • Do not overtweet; your followers might not like it if you are flooding their newsfeed. Instead, stick to a specific tweeting schedule.
  • Do not ask your followers to retweet every time you make a new update unless you’re giving them something worthy of an RT. This is usually a sale, game or useful information.
  • Do not combine trending hashtags with an unrelated update; this can be a cause of suspension.
  • Do not post links that are of no relation to the content of your tweet. Continue reading »

Top Tools for Marketing in Twitter

Twitter ToolsTop Tools for Marketing in Twitter

Twitter by itself is already a powerful marketing tool. If you really want to get the best out of the system however, you need to go beyond what Twitter readily offers its subscribers. Remember that unlike other account holders that are on Twitter for fun, you’re here for the marketing opportunity. Hence, it’s important that you make use of all the tools at your disposal to promote, introduce and track the development of your brand.

The good news is that there are lots of business-friendly applications today. Some of the best include but are not limited to the following.


Used for keyword tracking, Monitter will provide you with the most used keywords in the social site. Users can create one column for every keyword and the program will update it in real time. Aside from brand tracking, the application is also a good way for account holders to determine how to structure their tweets or choose a hashtag.


This particular program helps account owners monitor their brand efficient. Tweetbeep is an automated way of checking Twitter and saving tweets that refer to your brand. You can set the program to capture specific keywords and have them saved in a feed that you can check later. This way, you will be able to gather information on what the public has to say about you and structure responses if necessary.

Bitly Continue reading »

Top Things to Consider When Creating a Twitter Account for Marketing

Twitter set upTop Things to Consider When Creating a Twitter Account for Marketing

If you’ve just decided to open a Twitter account for business marketing purposes, then you’ve done the right thing. Twitter today is a highly effective tool to get your product or service in the market and hopefully gather enough clients to make your business grow. Creating an account for marketing is very different from creating a personal one however. You will need to go beyond the usual settings and instead think about every step you do as a means to an end.

Your Profile Picture

Most people identify images more than they do names. This is why it is important for businesses to start as they mean to go – by providing a company image that will stick in a person’s mind. If you already have a prominent business logo present in all your domains, then this would be the best one to use. Do NOT change your profile picture, especially not after you’ve established online presence in Twitter. This may cause confusion in clients.

Your Username

After recognizing an image, followers will soon associate a name to the picture. Your name must therefore be highly recognizable and easily associated with the service and product you provide. The username you use will also be the basis for the twitter’s account link. Changing it when you’ve already accumulated followers will mean making an announcement and likely lose you some clients.

Your Settings

Unlike your username and profile picture, it’s perfectly possible for you to change account setting throughout ownership. The settings can cover a wide area of how you handle the Twitterverse such as how your profile would look, how followers and non-followers will see your page, what updates will be publicly visible and whether you will be connected through mobile. Essentially, tweaking your settings will provide you with a much better handle on your account, allowing you to monitor practically everything happening.

Now all these may seem basic, but a lot of business owners starting up a Twitter account usually miss them. Although you might argue that it’s possible to change names and images if the first few didn’t suit – this is not really advisable. You see, online branding and presence rely on an important factor – recognition. If you keep changing your top two identifiers – name and image – then you are basically rebooting the client’s memory of you. This will ruin all the successes you’ve made in branding yourself and may even cause a decline in sales.

Note though that although those mentioned may be the top concerns – they aren’t the only ones. If you really want to make it big in Twitter marketing, explore and learn as much as you can about the subject.


Jerry Duling is a Marketing and Business Consultant, Professional Speaker, and Social Media advisor. Jerry shows businesses how to use Social Media to build their brand, generate leads and close sales. Jerry also provides individual resources for the Internet Entrepreneur. Connect with